Luxury travel, evolved
for the modern family

We pair a proprietary travel engine with expert human advisors, turning endless possibilities into the perfect family trip.

Membership is by invitation, released in small waves. We review every request personally.

By continuing, you agree to our Privacy Policy.

Luxury hotel brands

  • And many more...
What membership includes

High-touch service meets high-tech execution

Personalized trip design

Recommendations filtered to your family’s ages, pace, and taste, not a generic “best of” list pulled from a search engine.

Direct relationship with hotels

Exclusive VIP perks and upgrades at 1,200 member hotels.

Bespoke support from a human advisor

Hands-on support before, during, and after every trip through the Elara platform and WhatsApp.

Commission-blind

Our expert advisors are salaried, so no recommendation is shaped by what pays Elara more. You’ll never overpay and never be steered.

Kyoto, Japan
Kyoto, Japan
Amalfi Coast, Italy
Amalfi Coast, Italy
Marrakech, Morocco
Marrakech, Morocco
Santorini, Greece
Santorini, Greece
Zermatt, Switzerland
Zermatt, Switzerland

Built on decades of luxury family travel

Elara is built by software founders who are also opening a hotel of their own. That deep technology and hospitality expertise shapes every recommendation.

Each recommendation blends our curation with your family’s specific preferences for each particular trip.

A rainforest lodge pool beneath Arenal Volcano, La FortunaRecommendedLa FortunaCosta Rica
  • family_restroom

    Why it fits your family

    Hot springs to soak in, hanging bridges and waterfalls for the kids, and Arenal Volcano on the horizon.

  • flight

    Travel & timing

    The December–April dry season brings the clearest volcano views. Fly into Liberia or San José, about three hours by road.

  • spa

    The vibe

    Rainforest adventure by day, then hot springs and a quiet jungle lodge by night.

Natalie & Chris, co-founders of Elara
A note from our founders

Dear fellow traveler,

Elara is a private membership built around your family, with real human advisors behind it. We focus on your best outcomes, not the commissions or fees other agencies collect from suppliers, and we’re building the only travel agency dedicated entirely to luxury family travel.

That focus comes from decades spent planning our own family’s trips exactly the way you plan yours: researching for weeks, comparing hotels, cross-referencing the one blogger whose taste we trusted, building a spreadsheet nobody asked for. We know the difference between a hotel that photographs well and a hotel that actually works for a family, because we’ve stayed in both.

We invite you to join us as we’ll go to great lengths, often unscalable ones, to earn your trust.

Natalie & Chris
Co-Founders of Elara
Getting started

Three steps from application to itinerary

  1. 01

    Apply for membership

    Leave your email below. Membership is invitation only and released in small waves, so every family gets real attention from an advisor.

  2. 02

    Build your family profile

    Tell Elara how your family actually travels: pace, ages, the things you won’t compromise on. The engine narrows thousands of properties down to what actually fits.

  3. 03

    Book your way

    Book it yourself in minutes, direct with Elara or using your credit card points.

Warren Street Hotel, Tribeca, New York
Warren Street HotelTribeca, New York
One&Only Mandarina, Riviera Nayarit, Mexico
One&Only MandarinaRiviera Nayarit, Mexico
São Lourenço do Barrocal, Alentejo, Portugal
São Lourenço do BarrocalAlentejo, Portugal
Dar Ahlam, Skoura, Morocco
Dar AhlamSkoura, Morocco
Gora Kadan, Hakone, Japan
Gora KadanHakone, Japan

Design your family’s next adventure with Elara

Membership is invitation-only, released in small waves.

By continuing, you agree to our Privacy Policy.

Apply for Membership